Social media has overtaken word of mouth marketing. This age-old practice still works. Yet, information gets more viral or spreads rapidly worldwide though the Internet and social networking mainly through Facebook leads. Social media sites have become essential to modern businesses and marketing strategies.
I know the information presented in this book may not absolutely be sufficient considering the number of social media networks. However, it may be an opportunity for me to write a follow-up probably talking about the other leading platforms worldwide. Moreover, I believe to have presented a lot of valuable insights about social media sites and how they become useful to entrepreneurs.
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